This coming Tuesday I shall be attending a day session at Southend University entitled Making More Money From Your Creativity. I have attached the ink below to the blurb on the day, and am kind-of looking forward to it.
I have been a self-employed potter, or designer/maker, or artist for 29 years, so in thoery I already know all there is to know.....or do I? I have successfully survived through at least three recessions and done the things people with 'proper jobs' do, like buy a house and raise a family. However it always feels a bit precarious, in the sense of not knowing where the next opportunity or customer is going to appear from. In a way that is a good thing because I am extremely adaptable to sudden requests and able to take advantage of immediate opportunities that come along.
I am interested to see what blindingly obvious strategies I have missed in all this time, and expect to find some. That is why I am writing this before the event.
I see highly successful artists as people who schmooze incessantly (not something I ever felt comfortable with) or have great contacts, or just have an amazing bit of luck. I am a hard working potter, who loves what he does, and is far more interested in exploring a current idea, and getting today's batch of pots just right, than someone who makes for a market with financial forecasts and profit maximization in mind. This isn't stupid at all, it is a case of getting the work right! If it is good enough to please me, then it will almost certainly intrigue and please someone who sees it. In that sense I feel myself to be fortunate and successful.